Team
Alessandra Hechanova
Head of Marketing
Alessandra Hechanova leads ZeaKal’s marketing and branding strategy, helping the company reach more growers and stakeholders. In her career, she has executed results-driven impact campaigns for award-winning documentaries, government announcements, an international cleantech competition, and over 30 competitive provincial grant programs supporting small businesses and industry-academic research projects. Her work has been featured in film festivals, VICE, the Financial Post, Yahoo Finance, The Walrus, Benzinga, Greatist, Elite Daily, Trend Hunter, and in Canada’s Science and Technology Museum. Alessandra provides services to ZeaKal via her digital marketing firm, Alhelpyou Inc.